Case Study - Ongaro & Sons
Today we're gonna look at a case study for our client Ongaro & Sons. They're a plumbing, heating, cooling and electrical company based here in Northern California.
October 18, 2022
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Are you a small or midsize business? Do you operate in a local market or have multiple locations in different cities? Is it challenging to generate the amount of leads you need to grow at a profitable clip? If this sounds familiar, you're in the right place. We can help.
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Google Ads and SEO Are Not Enough
Are you doing all you can with digital? Is it getting a little overwhelming?Are you grasping at tactics instead of working from a sound and proven strategy? If this sounds familiar, we 're sorry. But please know that it does not have to be this way.
We created the Digital Marketing Quadrant (also known as the DMQ), to remove the pain local businesses experience with their marketing. Why? Because we believe that PPC and SEO alone are no longer powerful enough to make your business thrive. This belief is born from 15 years of experience, tens of millions in managed ad spend and hundreds of clients.
3 Easy Steps to Your Marketing Success
1. IdeaMap
This is where everything starts. In four weeks you'll have a strategy that actually works. And, it's backed by a 100%, money-back guarantee.
2. Digital Marketing Quadrant
Your DMQ will generate instant leads, nurture prospects, improve customer lifetime value and build your brand in your local market.
3. Scale & Grow
Every month, your Lead Strategist will show you new opportunities to scale your campaigns (while always prioritizing ROI) so your revenue can continue to grow.
Testimonials
Don't take our word for it, take theirs!
We have worked hard for 15 years to achieve our clients goals and make them look good. When it goes as planned, we end up with partners, not just clients.
"Not all digital agencies are the same even if they provide the same services. IMA has made a difference for Ongaro & Sons by implementing a multi-channel digital marketing strategy that increases local brand awareness, lead generation and revenue. Their account team has communicated with our marketing team in detail and educated us every step of the way over the past two years while we’ve scaled our investment in digital marketing."
Cheri Goley
Marketing Manager
"My organic traffic has increased by 607%. In addition, my calls from SEO are up 62%. Even my conversion rate on organic calls is up. I’m definitely happy I made the switch to IMA."
Dan Gagne
CEO at Benjamin Franklin Plumbing
"We have been working with IMA since 2005. A lot has changed since then but IMA has been able to stay ahead of the digital advertising curve. Our local customers have steadily moved online and IMA has helped us quickly adapt to those changes in consumer behavior by using PPC, SEO, Social Media and Video to help us stay ahead our competition. They are joy to work with and committed to excellent customer service."
Tom Papageorge
CEO & President at Atherton Appliance & Kitchens
Case Studies
The results speak for themselves
Ongaro & Sons Plumbing,Heating, Cooling and Electrical
How we helped Ongaro & Sons scale their revenue with the Digital Marketing Quadrant
How did IMA generate a 695% increase in total leads generated for our client?
1,304
New Website Leads per Month
1,582% increase
Total Website Traffic
Coit
How we helped Coit Cleaning & Restoration build a comprehensive digital strategy from the ground up
How IMA helped Coit Cleaning and Restoration build a comprehensive digital strategy from the ground up that brought the cleaning company and it’s franchises into the modern age of marketing and advertising.
1,964%
Increase in Organic Traffic
50%
Decrease in Cost Per Lead
what is the digital marketing quadrant?
Read Our Manifesto
The Digital Marketing Quadrant is the core of our agency. It is the result of fifteen years of digital marketing experience, tens of millions of client ad spend and thousands of hours of strategic thinking, planning and collaborating. All of those elements have led to its development and, perhaps counterintuitively, it’s simplicity.
We Have Strong Opinions. We'd Love to Share Them with You.
Get those strong opinions plus strategic insights that generate thousands of of leads for our clients every month. A core principle is to share everything we know.
Articles & News
Take a minute to read some solid digital marketing content
Part of our mission as an agency is to educate others. We believe that those who have a solid understanding of digital marketing will be empowered to grow their companies while avoiding the pitfalls and mistakes that are so common.
The Biggest Change Coming to Digital Marketing in the Next Two Years
Here are the main takeaways from my conversation with Kent Lewis on the “More 2 Know” podcast.
July 19, 2022
The Definitive Reasons Why You Should Bid On Your Brand Name
Today we're talking about brand terms within Google ads, and why it's important to spend money on those terms. This is something that comes up a lot with our clients so we thought it was time for a blog post.Why do clients bring this up so often?
July 13, 2022
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